Readingthe Face
Module 1Video
Reading the Ageing Face
Bone, ligaments and fat, how faces age, and what each line is really telling you. Deflation, resorption or tether, and the tests that tell them apart.
The gap between a £200 injector and a £3,000 injector isn’t technique.
It’s the system
Injector 10X is the six-week system I use at DermaGlo to turn one-area appointments into phased full-face plans. One day with me at The Method in Leeds, four weeks of me checking your plans, and the framework and templates I actually use.
Q4 Founders’ Round · 14 places only
Where you probably are
You already know how to inject. What’s missing is the plan.
You’ve done the training. You’ve put the hours in, you’re posting your work, and your results are good. Clients leave happy. But look at what they actually spend with you: £200 to £500 on average. A bit of lip, some tox, and then you don’t see them again for months.
The problem isn’t your skill, and it isn’t your content. There’s no framework behind the treatment. Nothing shows the client what they could look like before you start, nothing turns that into a phased plan, and nothing keeps them coming back once the plan is done.
My clients spend £3,000 to £5,000 on average, and I’ll show you exactly how. You’ll learn the consultation and sales skills to present a full-face plan with confidence. You’ll get the tools to render a client’s potential result and phase it into a plan they buy into. And I’ll show you how to price it and move clients onto a membership. You keep the same clients, they spend more each, and they stay.
How I run the clinic
No one-offs. Every new client leaves with a three-phase plan.
When someone new sits in my chair, I don’t ask what they want doing. I take them through a consultation framework I’ve built over eight years. It’s the same structure every time, and it’s designed so clients open up and tell me what’s really bothering them. It also lets me raise things they hadn’t mentioned without it feeling rude or like I’m pointing out flaws. Then I use my calliper framework and lighting to show them the planes and transitions in their own face. From that, I build the plan around what they actually want.
Twenty-four hours later, the plan lands in their inbox. Everything is on it: the steps, the phases, the prices and the aftercare, all preloaded by my software. Next to it is a rendered image of their potential result. That’s the moment they buy, because they can see exactly where they’re going and what it takes to get there. It isn’t clever. It’s a system, it’s the same every time, and it’s what I’m teaching.
01
Assess the whole face with a light
Which type of ageing you’re looking at, which zones are driving it, which plane you’re working in and which product goes where. You’ll practise on three real faces before the day and on a model on the day.
02
Build a three-phase plan on my template
Phase one, two and three, with products, areas and dates, on the treatment-plan template and phasing calendar we use at DermaGlo. You’ll bring one to the day and I’ll rework it with you.
03
Price it with confidence and book all three phases
Product cost, time and margin for every phase, worked out on my margin calculator, so you know the price is right before you say it. Then deposit taken, every phase in the diary, and a six-touch follow-up that goes out on its own if they go quiet.
The six weeks
From one syringe to a phased full-face plan in six weeks.
Not a video course. Not a template pack. A six-week system: techniques, software, dashboards, Zoom support and community, built to raise what each client spends and how long they stay.
Weeks 1–2 · From Tue 3 November
Eight online modules
About three and a half hours online: the ageing face, reading a face with light, the planes and where the arteries run, product choice, full-face toxin, the consultation and phasing. Plus two small tasks to bring to the day.
Watch between clients
Tue 17 November · The Method, Leeds
The day, 08:00–20:00
Theory in the morning, taught on a real face. Products in your hand. In the afternoon, a live full-face phase one on the bed with you rotating in. Then we build the plan, present it and price it.
Breakfast, lunch and dinner · Filmed
Weeks 3–6 · Tuesdays 7.30pm
Four live Zooms, then 12 months of support
Bring a real plan and I rework it in front of everyone. Hot seats where you price a plan and I play the client. All recorded, and I’m in the community an hour every weekday. Then five more modules, with the community and app open for twelve months.
24 Nov · 1, 8, 15 Dec · All recorded
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Q4 Founders’ Round · 14 places
The model
Why the Injector 10X model works
You’re already good with a needle. The model changes what you sell: one phased plan instead of one syringe.
Plans, not one-offs
Every new client leaves with a three-phase plan instead of a single treatment.
£3K–£5K per client
My clients spend £3,000 to £5,000 on average, against the £200 to £500 most injectors see.
They see it before they buy
A rendered image of their potential result goes out with the plan, 24 hours after the consult.
Recurring by design
A review after every phase, then a membership, so clients stay on your books.
Priced from the numbers
Cost per phase and margin worked out first, so you say the price with confidence.
The same system every time
The same consultation, callipers and light on every client, so it holds up as your diary fills.
What you get
A complete treatment-plan system, plus the techniques to deliver it
Consultation, plan design and conversion, then the injection techniques to see every plan through. No guesswork on the face, the plan or the price.
1Assess the face
My consultation framework, callipers and light to map planes and transitions. Clients open up, and you can suggest more without it sounding like a sales pitch.
2Design the plan
The plan builder loads the phases, steps, products and prices for you, so a full-face plan takes minutes.
3Convert the client
The plan and a rendered image of their potential result land 24 hours later. That’s when they say yes.
4Deliver every phase
The injection techniques to carry it out: planes and danger zones, product choice and full-face toxin. Then a membership to keep them.
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Q4 Founders’ Round · 14 places
Curriculum
Everything you get inside
The ShadowMap
Module 2Video
The Shadow Map
My light assessment: which shadows to keep, which to treat, and how to photograph every visit in the same light.
10X FaceMap
Module 3Video
The 10X Face Map
Every zone coded by cause and layer, so you read and write plans the same way every time.
Planes &Safety
Module 4Video
Planes and Danger Zones
Which plane in which zone, needle or cannula, the arteries zone by zone, the occlusion protocol, and when not to treat.
ProductSelection
Module 5Video
Product Selection
Firm on bone, flexible in motion, fine and superficial. The six-category matrix with the products I stock.
Full-FaceToxin
Module 6Video
Full-Face Toxin
Toxin as a shaper, upper and lower face, how it sits alongside filler, and male dosing.
The ConsultBlueprint
Module 7Video + day
The Consult Blueprint
From “I just want lips” to a full plan, using the consultation framework I’ve built over eight years. Filmed on a real DermaGlo client.
The Dayat The Method
Tue 17 Nov · LeedsIn person
The Day at The Method
Live assessment, products in your hand, the head lab, a live phase one on a model, then you build, present and price the plan yourself.
The PhasedPlan
Module 8Video
Building the Phased Plan
Foundation, contour, refinement. The plan template and phasing calendar, walked through on a full case.
Pricing &Margins
Module 9Video
Pricing and Margins
Cost per phase, one package price, deposits and instalments, and memberships for retention.
Render toReality
Module 10Video
Presenting the Plan
The rendered result image, the client plan, how to send it 24 hours later, and the six-touch follow-up.
Tracking &Retention
Module 11Video
Tracking, Retention and Case Studies
Same-light photos, review windows, the 10X Dashboard, and four of my cases taken phase by phase.
LiveZooms
Weeks 3–6Live
Four Live Zoom Sessions
24 Nov plan reviews · 1 Dec consult and pricing hot seats · 8 Dec case reviews · 15 Dec open Q&A. All recorded.
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Q4 Founders’ Round · 14 places
Injector 10X
Everything you get
- The programme
- The day at The Method, LeedsTue 17 Nov, filmed£4,500
- The 10X Method programmeevery module, yours for good£1,500
- Owen’s Houran hour in the community every weekday£1,500
- Join by Friday 6 November
- 1:1 Clinic Audit60 minutes on Zoom£500
- Done-for-you installfollow-up and templates in your CRM£750
- Q4 Founders’ Round extras
- Four live Zoom sessionsrecorded£1,200
- Community and the app12 months£600
- 10-Minute Plan Buildersoftware, 12 months£1,800
- The Consult Blueprintframework, script, filmed consult£900
- The Shadow Maplight assessment£500
- Render to Realitypotential-result images£900
- 5-Minute Photo Protocol£400
- 15-Minute Margin Calculator£600
- 6-Touch Plan Follow-Up£800
- 10X Dashboard£900
- 2-Minute Proportion Checkcallipers and ratios£400
- White-label Plan Packyour logo on£700
- Welcome Kitcallipers, printed pack, Zone & Plane Map£400
Total value£18,850
Your price£5K
Founders’ price for the Q4 round. Fourteen places.
Fourteen places · Founders’ bonuses end Fri 6 Nov · Sales close Fri 13 Nov
Enrol now
Q4 Founders’ Round · 14 places
Two promises
If you do the work and it doesn’t pay for itself, I keep working with you until it does.
The First-Plan Guarantee. Come to the day, finish the modules, attend or watch the Zooms, and present ten plans on the templates before 18 December, logged in the Dashboard. If you haven’t sold one plan at £2,000 or more by then, I coach you one-to-one for nothing until you do. If after another ninety days you still haven’t, I refund the course.
The Day Promise. If you leave The Method on the 17th without a complete, priced, phased plan for a real face, tell me before you leave and I’ll refund the course fee.
Enrol now
Q4 Founders’ Round · 14 places